Just like other firms, a restaurant is a business whose aim is to sell plenty food to get profit. If there are no customers to patronize their food, there’ll be no money, and without money, the restaurant cannot survive the loss. Therefore, they have tricks which works on customers, and makes them spend more. When you look at various appetizing foods, you’ll be amazed because they’re simply irresistible. This occurs because they have it planned to provide excellent things, so you’ll spend your money.
Some restaurants don’t put money signs on their menu, so while ordering for food you don’t even worry about asking for the price until it’s with you. It’s a brain trick that makes you think of food first before price, so you wouldn’t want a change of mind. Another interesting trick which restaurants do is to manipulate the prices of food, by making it look cheap through approximation. The trick is done by restaurants which are not too expensive to attract customers, but there’s actually no difference in the price because it was approximated.
Restaurants also use a trick which seems effective due to previous trials. Family names have been found to attract more customers than the regular titles given to restaurants. People synchronize more with family names than the regular ones, as it brings them old memories. With this naming trick, it’s easier for them to send errands, with directions headed at such restaurants by pronouncing the short version.
Ethnic names are used to name dishes to make the food look special, and make customers want to try it out. For some, regular names might look boring, and they’ll want to try out new things. Indeed, the ethnic naming will increase their curiosity by making them order for the food, thinking it’s a different item. When their order is placed before them, it’ll be too late for a change, so it’s a plus to the restaurant. These ethnic names are just titles of food in different languages like Chinese, and many more.
Brand titles are used as tricks in restaurants to get people. It’s done by adding spice to the food title, which gets the customer’s attention immediately. People’s mind have already been set to believe that brand titled foods taste better than ordinary types, so it’s a win for the eatery.
When you check some menu, you’ll see two similar items placed on opposite sides, where one is ridiculously more expensive than the other. This doesn’t mean the costly one is better, as it’s a trick that’s set for people who value more expensive items. With their method, they’ll sell off those foods with spiked prices, and make more profit. Most times, you might see pictures of good foods crafted on the menu, or a special list of items placed separately to make them look enticing. There’s nothing different about them, but as humans, we always want to try something new. The goal is to get their attention, and make them buy your special delicacy.
Average people have the habit of buying second least expensive things, as they believe that if you can’t afford costly items, go for the second best. Restaurants have found out this trick, so they often spike the prices of the second least costly things, including wine. With this idea, they end up making profit due to the choices buyers are given. Buyers would have to either go for the former type that is expensive, or buy the higher one. This trick is just to remove your focus from what you intended getting before due to the cheap price, and make you buy the ones with high prices.
As business people who want to make profit, they’ve studied individuals, and they’ve known how the menu is being read. Cheaper items are placed in odd corners, with tiny writings that cannot easily be read. This trick is to frustrate them from selecting from cheap foods, and make them buy higher ones. Reading through the cheap menu might waste your time, and if you’re on a date, you wouldn’t want to keep her waiting. All these hacks are deviced by restaurants to indirectly make you spend more money when you buy things. You’ll hardly notice, but if you do, it might be late.